Wearing the Online Analyst Hat

Wearing the Online Analyst Hat

It’s been almost a year since the pandemic started and retailers’ business operations were affected: For better or for worse.  There are two main trends that increased exponentially: People were getting in touch with you through your website, chat, or social media...
5 Google Insights for 2021

5 Google Insights for 2021

Now is a good time to work on your marketing plan for 2021. You might be unsure of how to interpret data or have questions about navigating the changes in 2020 brought on by the pandemic. We understand! This is why we would like to share an article that Google...
Retail vs Covid- Part 2

Retail vs Covid- Part 2

You may ask what should be the foundation for planning a successful digital marketing strategy? First, let me say you should always begin locally or what I often tell retailers: Be the king of your mountain. Your mountain is measured by asking a simple question: How...